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Case Study: Keeping Social Media Accounts to One
Businesses love creating various accounts for themselves on social networks. For example, a business might have an account for their overall US brand messaging, then another account for an overseas...
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What are promoted brand magazines on Flipboard?
I posted last holiday season about Banana Republic using a promoted brand magazine on Flipboard to drive holiday sales. Since then, other businesses have followed suit in hopes to reach consumers in a...
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Digital News: Pinterest Launches a New Shopping Feed
Pinterest is upping the game with its business products. Last week, it launched a new Gifts Feed. The Gifts Feed prominently displays various gifts Pinterest users can purchase- for others, or even...
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Ralph Lauren Coupon Code Leaked, Causes Controversy
Who knew social media could cause so much controversy? (Or actually, who didn’t know). Ralph Lauren found itself in a hotspot this week after an employee leaked a 65% off employee discount code on...
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Ad of the Week: OMEGA Co-Axial Chronometer
The Ad I posted about this ad for OMEGA in 2013, but it continues to be by far the most viewed page on my website. Thus, I’d love to share it again in hopes for reaching new people. The ad is from...
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Digital news: Pinterest announces it will begin running ads on its site
Time has been ticking, but it’s finally happening. After more than three years since becoming one of the most popular social networks, Pinterest announced it will begin running ads on its site. The...
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Businesses on Flipboard using promoted brand magazines
I posted last week about Promoted Brand Magazines on Flipboard. The idea of a Brand Magazine is to compile relevant photos, articles, and links directly related to your business as well as those...
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In India
It’s been a while! I am currently in India for work and loving it. I have missed traveling for work so much. It is fantastic working with different cultures and sharing knowledge between everyone. It...
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Email vs Social Media Marketing Infographic
Originally posted on Communication For Development: Apparently, I have been away for so long that WordPress switched to a new editor. Interesting layout! So here is my new September 1 post: Email...
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Using Pinterest Analytics
Well folks, it’s been a while, so there is a lot to cover. Over the next few weeks, we’ll be playing catch up to go over everything we’ve missed. First off, I want to run through some of the updates...
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